®2025

®2025

Xylem

I designed a modular café that offers an interactive and immersive experience to promote better nutrient intake. It features three distinct atmospheres tailored for relaxation, energy renewal, and sleep. The target demographic is individuals aged 20 to 40 living in coastal suburban areas.

Client

Personal

DELIVERABLES

Color, Materials, and Finishes Branding

Year

2025

Role

Creative Direction

THE PROBLEM

Adopting healthy habits is challenging due to the effort required and the temptation of instant gratification from unhealthy choices. Creating engaging, motivating environments can help encourage better nutrition and lifestyle decisions.

LOGO

Xylem is the tissue in plants that transport nutrients and water from the roots. The modular cafe drives to act as a xylem for customers.

SLEEP, RESTORE, AND ENERGIZE

Three distinct atmospheres were created to envision a modular café space that fosters better sleep, restoration, and energy renewal. Each environment leverages sensory design—specifically through color, material, and finish—to support targeted wellness outcomes tailored to individual needs.

KEYWORDS

Sleep: open-minded, dreamy, enchanting, cushion-like, and reminiscing. Restore: neutral, monochromatic, gentle, soothing, and timeless. Energize: stimulating, crystal, clear, sheer, whimsical, and electrifying.

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